Rebranding Strategy & Services

Addison Whitney has the expertise and experience needed to deliver rebranding services for your business. We specialize in helping pharmaceutical, medical device and healthcare companies solve their branding issues with a creative, holistic approach. Whether you need help for a specific product line or your entire enterprise, we are here to develop a brand refresh strategy that addresses all your concerns.

How Our Approach Can Help You

We understand that there are several reasons you might be looking for a successful rebranding communication strategy. For example, your company may have been involved in a merger or acquisition and need to establish a new identity for a fresh start. Perhaps you’re struggling in the marketplace and find that your branding is telling the wrong story for your target audience. Maybe you’ve discovered that your customer base or competition has changed, and you need to pivot in a new direction.

Whatever the circumstances, we are ready to help re-align your brand to your vision and values. Our experts will research your customers’ needs and how they perceive you. Once we have a solid foundation, we begin developing brand assets and messaging. With our extensive understanding of healthcare, medical device and pharmaceutical rebranding, you can count on a smooth transition throughout the implementation process.

Why Addison Whitney?

For more than 30 years, we’ve been helping brands capture new opportunities in the market with comprehensive brand strategies. Our insightful market research, creativity and curiosity drive us to develop creative storytelling that inspires and differentiates. Whether you’re in a highly saturated market such as consumer goods or the more-demanding medical and healthcare niches, you can depend on us to be there with the experience that comes from creating more than 8,000 brands.

If you’re ready to learn how we can guide you through your rebranding journey, reach out and speak with one of our representatives today.