Addison Whitney is a global branding firm with a passion for building strong brands. We specialize in verbal and visual branding, brand strategy and research. We leverage our expertise across our core services to provide a sophisticated approach to brand development. Merged with your business strategy, this collaborative approach is critical in developing engaging brands for every audience that get attention and earn loyalty.
We are a culture grounded by a set of core values: Respect, Inclusion, Accountability and Equality, and are a team inspired by Collaboration, Strategic Thinking and Passion.
We are incredibly proud of the work we produce and the relationships we have with our clients. But the common thread of what makes Addison Whitney great is our people. Those who value growth and learning, and thrive in a fast-paced environment fit right in with us.
Working at Addison Whitney is more than just a job; you will be joining a fun, tight-knit, highly intelligent and motivated team, focused on growing our exceptional business.
Provides creative expertise and excellence that will lead to successful verbal branding solutions that strategically identify, address, and solve a client’s business needs.
Direct creative decisions for internal and external parties by leading brainstorming discussions, and selecting / recommending insightful names within a given list.
Invent highly creative brand names using experience in etymology, linguistics, and word play
Generate impactful, innovative, break-through on-strategy names, brand lines, brand drivers, and other verbal branding deliverables.
Assist clients with selecting the verbal branding deliverables that deliver against their business needs and strategies.
Manage brand names through trademark, URL, and other legal screening processes, or give guidance to clients per project scope.
Help develop and deliver client proposals and presentations, live or via teleconference
Assist with initial contact of prospective clients at senior levels and then analyze and understand their naming/nomenclature needs.
Present Addison Whitney’s capabilities in a professional and articulate manner and play a significant role in crafting and delivering new business pitches with the consultant team.
Promote understanding of naming and nomenclature strategy and its relevance in marketing.
Offer support and coverage across the organization as an extension of Verbal Branding to fulfill the company’s overall objectives.
Maintain a presence as a positive addition to the organization and supporter of Operational and Corporate initiatives to benefit company growth.
Addison Whitney is committed to employing a diverse workforce. We recruit and retain talented individuals without regard to gender, race, age, marital status, veteran status or disability.