Our Work

Our creative delivers, and every brand we create is endowed with its own distinctive, resonant voice. That’s why we listen and leverage everything we can to deliver the same caliber of work for your brand.

400+

Brand name approvals

87%

of the names we recommend are approved by global regulatory bodies

125+

Corporate identities we've developed

50%

of the 200 top medicines approved and launched in the past 10 years have been worked on by us


Our Thinking


Contact Us

Trigger

We are thrilled to announce that Addison Whitney and CannonCassidy, a global branding and naming firm, are joining forces.

Together we form a single, formidable company that will lead innovation and best practices in global pharmaceutical, medical technology and consumer branding—leading where other agencies fall short.

Meet the newest members of our team: Bill, Bill and Danny. Brand craftsmen. Creative. Strategic. Leaders who yield results.