Brand name approvals
of the names we recommend are approved by global regulatory bodies
Corporate identities we've developed
of the 200 top medicines approved and launched in the past 10 years have been worked on by us
Brand name development, INN/USAN name development, clinical trial naming, tagline development, corporate identity development
Brand positioning, brand assessment, brand messaging, brand architecture, nomenclature strategy, brand implementation
Logo development, brand standards, clinical trial design, package design, corporate identity development, identity and stationery systems
Name validation, logo validation, POCA, brand equity tracking, linguistic evaluation, medical panel evaluation, brand discovery/positioning research
Together we form a single, formidable company that will lead innovation and best practices in global pharmaceutical, medical technology and consumer branding—leading where other agencies fall short.
Meet the newest members of our team: Bill, Bill and Danny. Brand craftsmen. Creative. Strategic. Leaders who yield results.