Addison Whitney Launches New Website and Rebrands Healthcare Division
Addison Whitney, an inVentiv Health (NASDAQ: VTIV) company, just launched its new website -www.addisonwhitney.com. The new site design provides visitors with dramatic improvements in navigation, appearance and accessibility.The full-service global brand consulting firm creates brands for companies of all sizes, from all industries, and from all over the world. "Our new website allows us to fully showcase our breadth of capabilities, whether our clients are looking to create a new brand, refresh a brand, or merge brands," said Brannon Cashion, senior vice president of Addison Whitney. "Our trade-specific brand experts understand our clients’ unique industry challenges."
Ranked as one of the top US branding and identity agencies, the firm felt the time was right to update its online presence. Addison Whitney focused on incorporating its core branding concept throughout the site – Building Brands through Passion and Partnership.
Users will also find a comprehensive showcase of Addison Whitney’s capabilities, industries the company serves, a substantial portfolio of case studies and a select client list. Debuting on the website is the rebranding initiative of the company’s healthcare division – Addison Whitney health – which includes a new name and logo. “Based on our brand positioning, renaming our division more accurately reflects the broader range of clients we partner with," said Vince Budd, senior vice president of Addison Whitney Health.
For more information, please call Lizzy Guterma at 704-697-4055 or lizzy.guterma@addisonwhitney.com or visit www.addisonwhitney.com.
About Addison Whitney
Addison Whitney is a global full-service brand consulting firm. Founded in 1991, the firm has extended its services to offer branding expertise in the areas of verbal branding, visual branding, brand strategy, and research and analysis. Clients come to Addison Whitney from industries including: consumer, technology, business to business and other market segments. Addison Whitney health, a specialized healthcare division of Addison Whitney, serves the branding needs of pharmaceutical, biotechnology, life science, and medical specialties. For more information, visit www.addisonwhitney.com.
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